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2016雅思写作语料库：广告是否是人们趋同的根源
来源：　 19:40:03　【】　
考试吧整理“2016雅思写作语料库：广告是否是人们趋同的根源”，更多关于雅思考试写作，请访问网。
　　点击查看：
　　广告类+ 观点类：
　　Some people believe that advertisement discourages us from being different individuals by making us all want be or look the same，to what extent do you agree or disagree?有人认为广告使我们变得趋同，你是否认同这个观点?
　　解析题目：我们失去个性，变得相似是因为受到广告的影响。
　　写作思路：让步反驳：(让步观点的合理性，反驳其不合理)
　　薛鹏点评：经典旧题，终于考察遗漏太久的广告话题，来自日雅思写作。
　　新东方薛鹏原创范文赏析：
　　首段：背景介绍 + 争议焦点 + 作家立场
　　Nothing has received more praise and abuse than advertisements. Although we may pride ourselves on good tastes, we are no longer free to choose the things we want, for advertisement exerts a subtle influence on us. So influential are various advertisings that some people argue that ads make us lose individuality. In this essay, I will endeavor to explore whether or not various advertisements wipe out our individual uniqueness.
　　解析：endeavor to do sth v 努力做……
　　解析：lose individuality v失去个性
　　解析：wipe out v 使消除
　　二段：让步原题观点的合理性：广告确实使得一些人变得相似。
　　Granted，I have to concede that many consumers，especially whose unwise buyers or impulsive teenagers，might be swayed by various advertisement campaigns and thus buy the similar goods. A case in point is that small phone sale booms early overnight and almost every individual owns an I-phone. It is conceivable that the fantastic pictures and witty slogans of ads is an indispensable contributing factors to such an uniform consumption of small phone. Therefore, it is never without reasons to believe that ads, to some extent, make us become similar with each other. Further, one’s sense of vanity, sometimes, contribute to people’s conformity. When confronted with the universally accepted notion that only material success can judge one’s social status, some adults like to follow the trend and purchase the same luxurious commodities, which also makes them look the same.
　　解析：sense of vanity n 虚荣心
　　解析：contribute to people’s conformity v 导致了人们的相似性
　　解析：follow the trend v跟风
　　解析：purchase the same luxurious commodities 购买相似的奢侈品
　　解析：luxury n 奢华
　　拓展：luxurious adj 奢华的
　　三段：反驳原题观点不合理性：广告不是人们趋同的根源。
　　What I want to rebut，however，is that it is rather groundless to simply believe that the impacts of ads are the root causes of people’s similarity. More people, those wise buyers or faithful consumers of one brand can successfully resist the temptation of ads, they tend to maintain personal favor in electronic products, daily consumption and so on. Still, as for those who have limited amount of money at their own disposal, they will wisely allocate their hardly earned money, thereby, the influence of ads exert a trivial impact on them. Last, such is human nature to stand out from the rest and pursue unique charm in terms of personal necessities，therefore，even rich people sometimes resist the popular brand，so，it is unfair to say ads make us become similar.
　　解析：such is human nature to do sth 做……是人之本性
　　解析：stand out from the rest 出类拔萃;与众不同
　　解析：so，it is unfair to say …… 说……是公平的;
　　尾段：总结作家立场：
　　To sum, personal consumption needs and abilities will determine their choice of buying. It is hard to say people’s similarities is only the result of advertisement campaign. When consumers have a wide range of choices, ads actually make them become different rather than identical.
　　解析：have a wide range of choices 有多元的选择
　　解析：advertisement campaign n广告宣传;广告营销
　　新东方网薛鹏原创广告话题基础语料库：
　　1. advertisement = advertising n 广告雅思词汇下载
　　2. TV commercial n 电视广告
　　3. advertisement campaign n 广告宣传
　　4. public-service ads = public Cinterest ads n 公益广告
　　5. rational consumers = wise buyers n理性的消费者
　　6. wise buying = rational consumption n 理性消费
　　7. ads produced by super stars n明星做的广告
　　8. makeup ads n化妆品广告
　　9. medicine ads n 药品广告
　　10. street flyers n 街头广告
　　新东方网薛鹏原创广告话题拓展语料库：
　　谈及广告的利好：
　　1. Under no circumstances can we understate the indispensable roles of ads in our lives. 我们不能忽视广告在生活中的作用。
　　解析：under no circumstances = on no account v绝不……
　　2. witty slogan n智慧的宣传语
　　3. eye-catching pictures n 精美的图片
　　4. exert a subtle influence on v对于 ……有微妙的影响
　　5. ……could play the role of educator v 可以扮演教育者的角色
　　6. …… is a one of significant sources of getting information v是获得信息的重要的源泉之一
　　7. …… bring huge convenience to consumers v 给消费者带来巨大便利
　　8. ……serve the function of entertainment v满足娱乐功能
　　9. promote the sales of the relevant products v 提高相关产品的销量
　　10. help relevant enterprises to compete for the lion’s share in the market v 帮助企业实现最大盈利
　　解析：lion’s share n最大的份额
　　谈及广告的弊端：
　　1. We can，however， never ignore the negative influence induced by advertisement campaign. 然而，我们不能忽视由于广告宣传引起的弊端。
　　2. Many advertising companies produce advertisements with famous actors or popular singers 很多的广告公司会雇佣歌手以及明星代言商品。
　　3. fake and illegal ads n虚假的非法的广告
　　4. …… are full of flowery phrases and empty promises v充满了花哨的宣传语以及空洞的承诺。
　　5. buy goods without consideration v冲动购物
　　6. purchase goods impulsively v冲动购物
　　7. endanger the consumers’ interests v 威胁到消费者的利益
　　解析：endanger v危及到……
　　8. impose much pressure upon consumers economically v 增加消费者的经济负担
　　点评：句型可以举一反三反对政府的投资策略
　　9. consumers are affected by = consumers are influenced by = consumers are swayed by …… v消费者被 …… 影响
　　解析：sway v使摇摆;受影响
　　10. poorly educated children in the remote rural areas n偏远农村地区的文盲儿童
　　点评：illiterate = poorly educated adj 没有受到良好教育的1&&&　　相关推荐：
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中国科学院研究生院权威支持(北京)　电 话：010-　传 真：010-雅思大作文语料库——“男女平等”
Male/Female Work Roles: What Kind of
What will determine male/female
roles in the workplace of the future?
In the past two decades, we have
witnessed a major transformation in the nature of male/female roles
in the workplace. As more women have entered the labor force, the
working lives of women and men at work have been profoundly
altered. In fact, many people believe that all the changes that are
going to take place in this area have already occurred and that a
person's sex no longer has much influence on what happens to him or
her at work.
Sex-related issues have not
entirely disappeared from the workplace, however, and there is
still room for change. The purpose of this article is to speculate
about future changes in the working lives of women and men so that
HR managers can be prepared for what's to come. Let's begin by
assessing the current state of affairs.
The Present: Stability and Change
There is evidence of both stability and change in the current state
of male/female work roles. The majority of women have rejected the
traditional role of woman as "a homemaker"; however, the vast
majority of men still subscribe to the traditional image of the man
as "a breadwinner." As a result, men and women are still
experiencing considerable conflict and confusion over what roles
they should play in their work and home lives.
New conceptions have developed
about what it means
androgyny--a blend of
masculine and feminine characteristics--has been touted as the new
ideal for both sexes. However, much of society still endorses
sex-role stereotypes depicting men as essentially masculine and
women as essentially feminine. Further, the socialization
experiences of young females and males continue to differ in ways
that reinforce these stereotypes.
Barriers to the entry of women
into the higher-paid, male-dominated occupations have been breaking
a larger number of women have been preparing for and entering
these occupations than ever before. However, men have not
demonstrated a corresponding interest in the lower-paid,
female-dominated occupations such as nursing, teaching, and
secretarial/clerical work. Further, women's average full-time
earnings remain substantially below those of
As the number of women in
male-dominated occupations has increased, the sex ratios of work
groups within those occupations have shifted from uniform (all
male) to skewed (greater than 85% male) or tilted (65% to 85%
male). Balanced sex ratios (approximately equal proportions of
males and females) have seldom been achieved, however, and
majority/minority dynamics remain between men and women in most
work groups.
Many organizations have
implemented and successfully enforced federal guidelines banning
sexual harassm however, the
（Avril总结整理，转载敬请注明）&
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你输入的手机号码不正确托福写作语料库：广告是人们不健康饮食的根源?
- 托福作文】
　　下面是频道带来的托福写作语料库：广告是人们不健康饮食的根源?欢迎阅读。
　　托福写作语料库：广告是人们不健康饮食的根源?
　　广告类：
　　Do you agree or disagree: the advertising is the main cause of unhealthy eating habits? 广告是人们不健康饮食的根源?
　　相关提问：
　　Do you agree or disagree? Nowadays it is easier to maintain good health than in the past. 是否同意，现在比过去更加容易保持健康?
　　注意审题：不健康饮食不等于不健康
　　写作思路：让步反驳写法：(三分让步，七分反驳)
　　主题观点：广告是人们不健康饮食的根源之一，但是，不是唯一的主要的原因：
　　思路拓展：
　　让步段：广告为何是人们不健康饮食的根源：
　　1. 快餐食品广告会导致人们的不健康饮食。具体而言，现代人，生活节奏快，竞争激励，忙于事业，因此，为节省，很多人依赖快餐，但是，过度的糖分，脂肪，热量的摄入必然是有害健康。 因此，快餐广告是人们不健康饮食的根源之一。
　　反驳段：除了广告，不健康饮食的更加重要的原因有哪些：
　　1. 不健康的饮食习惯， 例如过度节食，很多年轻女孩喜欢追求苗条身体，很多人认为节食是最好的方法，但是，美丽的代价就是营养不良。
　　2. 不健康的饮食习惯， 例如暴饮暴食，很多人为了满足食欲，饮食无度， 过度营养物的摄入(例如海鲜类食品)必然是有害健康。
　　原创语料库：
　　1. Alarmingly, many modern people, especially youngsters, have been suffering from unwholesome eating habits. 令人担忧的是，很多现代人，尤其是年轻人，一直受到不健康饮食的困扰。
　　2. Conflicting ideas clash in whether or not the advertisement is the root cause of people&s unhealthy dietary habits关于广告是不是人们不健康饮食的根源，人们的观点是矛盾的。
　　点评：unhealthy dietary habit = unwholesome eating habit n不健康的饮食习惯;
　　3. In addition to the subtle influence of ads， there are still many other reasons that contribute to people&s undesirable eating habits.除了广告的微妙影响，还有很多的原因导致了人们的不良饮食习惯。
　　点评：contribute to = give rise to = lead to v 导致&&
　　4. So fierce is the competition and so fast is the tempo of modern life that the vast majority of people nearly have no time available to do the home meal 现代社会，竞争激励，生活节奏快，现代人几乎没有时间回家做饭。
　　点评：fierce competition n 激励的竞争
　　5. Eating too much fast food is health-threatening, for fast food contains too much fat, sugar and calorie. 吃了太多的快餐有害健康，因为不少的快餐含有太多的脂肪，糖分和热量。
　　点评：too much intake of fast food = eat too much fast food v 吃太多的快餐食品
　　6. To be more precise = more precisely adv具体来讲
　　7. a rich variety of = various kinds of = manifold adj各种各样的
　　8. carbonated beverage = carbonated drinks n 碳酸饮料
　　点评：carbon n碳;beverage n饮料
　　9. && is physically detrimental = is health-threatening = undermine one&s health v 有害身体健康(经典三剑客)
　　10. obesity or over-nutrition n肥胖或者营养过剩
　　点评：
　　obese adj肥胖的
　　over-nutritious adj营养过剩的
　　nutrient n营养品
　　11. exert a subtle influence on 对于&&有微妙的影响(推荐背诵;广告必用)
　　12. && is inevitably health- threatening && 是不可避免地威胁健康
　　13. food preference or engorgement are still contributing factors of people&s sub-health 偏食和暴饮暴食同样是人们亚健康的原因
　　词汇：engorge vt. 狼吞虎咽
　　14. fail to maintain well-balanced diet v不能保持均衡的饮食
　　15. A great many young ladies are pursing slender figure nowadays, many of them tend to believe that cutting food intake is the best method. Unfortunately, the cost of beautiful look is the mal-nutrition. 很多年轻女孩喜欢追求苗条身材，很多人认为节食是最后的方法，但是，美丽的代价就是营养不良。
　　推荐阅读：
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雅思写作语料库：音乐课和体育课
　　教育类：
　　Schools should teach children some academic subjects which will be beneficial to their future careers. Therefore, other subjects such as music and sports are not important. To what extent do you agree or disagree with this opinion? 学校应该教给孩子们对于未来有益的课程，因此，音乐课和体育课不重要，是否认同?
　　文章布局：让步反驳写法
　　作家立场：支持上音乐课以及体育课
　　思路拓展：
　　学习音乐的利好：
　　1. 增加生活情趣，培养艺术美感
　　2. 陶冶情操，放松身心
　　3. 加深对于生活的热爱
　　学习体育的利好：
　　1. 增强免疫力，提高健康指数
　　2. 培养团队，合作，竞争的意识
　　3. 有效的方式培养友谊，增进感情，锻炼交际能力
　　学习音乐和体育的共同利好：
　　文体课程，有建设性地利用了时间，使学生们心满意足，再也没有无聊之感。 文体课程，帮助学生们实现了全面的发展。
　　点评：很多思路和语料库适合写作教育的目的。
　　薛鹏原创语料库：
　　1. Such is human nature to have fun and enjoy more free time 享受自由快乐是人之本性
　　2. As for most students, the priority should be given to their academic performance. 学生们，首先应该重视学术表现
　　点评：反对音乐课和体育课
　　3. Efforts should be made by educator to help students embark on a healthier lifestyle. 教育者应该努力，帮助学生选择健康的生活方式
　　解析：embark on a healthier lifestyle选择健康的生活方式
　　4. Having PE class could， to large extent， enhance students& health index 体育课可以提高学生的健康指数
　　5. && is an effective pressure-reducer && 是很好的缓解压力的方式
　　6. && could help students to relax their bodies and ease their minds &&可以帮助学生放松身心
　　点评：万能支持理由，口语写作通用
　　7. mould one&s temperament 陶冶情操
　　8. && must be beneficial to building one&s optimistic personality && 有助于培养人乐观的性格
　　9. deepen one&s love about life and art 加深对于生活和艺术的热爱
　　10. Having PE or music class，by occupying spare time constructively， makes students contented, with no time for boredom. 上音乐体育课，通过有建设性地利用时间，使学生们心满意足，再也没有无聊之感
　　点评： 写作亮点，重点背诵
　　11. && enhance one&s competitiveness in the future job-seeking 提高择业的竞争力
　　点评：适合写作便于就业的课程
　　12. career-oriented knowledge and job-related skills 以择业为导向的知识以及和就业相关的技能
　　点评：适合写作支持学习实用性的课程
　　13. Education is a sort of intellectual investment and every investor desires to earn high interests， namely， a well-paying and decent career 教育是智力投资，人人渴望获得高额的利息，即高薪的稳定的职业
　　14. In light of this statement， some people argue that college teachers should give priority to career-oriented courses 因此，有人认为老师应该教授以择业为导向的课程
　　点评：In light of this statement = therefore = hence = thereby = in this sense 因此
　　15. Introducing music and PE class into school curriculum could，to some extent， assist students realizing overall development and add spice to their dull routine of every day life. 鼓励学生们上音乐课和体育课，可以很大程度上帮助学生们实现全面的发展以及增加他们生活的乐趣
　　点评：help sb do sth = assist sb doing sth = enable sb to do sth 帮助某人做&&
　　作者介绍：
　　专栏作家：薛鹏，吉林大学外国语言学及应用语言学硕士。17年英语教学经验 ，前长春功勋教师，多次培训出雅思和托福高分学员。
　　爱生活，爱运动，爱音乐电影，爱旅行美食，爱读书摄影，更爱英语教学。20岁登上英语讲台，主讲英语万词速记课程。熟悉GRE、TOEFL、SAT、TEM、CET等各级别词汇教学。
　　大一时即在报刊杂志上主持&英语学习系列谈&以及&薛鹏教你学单词&等专栏。2006年获得&外研社/朗文杯&新概念背诵大赛吉林省赛区大学成人组冠军，全国总决赛大学成人组二等奖。
　　对于各类写作课程有精深研究，授课方式行云流水，妙语连珠，知识底蕴深厚，对学员极具有启迪性和激励性。
　　教学理念：Education is not the filling of a pail but the lighting of a fire.
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